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October 2, 2017
By: TOM BRANNA
Editor
Pureology is rolling out new Superfood Vitality Treatments, a pair of silicone- and sulfate-free masks packed with rich essential natural nutrients to nourish and fortify hair. The two SKUs are formulated with Pureology’s signature AntiFadeComplex to protect color-treated hair too. Pureology Hydrate Superfood Vitality Treatment ($44) is formulated with coconut oil and avocado oil for ultimate hydration to moisturize and soften, quench dry hair, and leave strands more manageable. It is formulate...
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